Vitamin C: Everything you need to know

Vitamin C is one of the most talked-about skincare ingredients on the market. In fact, it was the most googled skincare ingredient of 2020, with over a million searches. Famous for its skin brightening, firming, and collagen-boosting qualities, it seems hard to find a reason not to be using it in your skincare routine. It comes as no surprise that vitamin C is used in a vast range of products, in different forms, and in different concentrations. Unfortunately, this means finding the right vitamin C for your skin can be confusing. To make things easier, we have created a guide on everything you need to know about finding the right vitamin C for you. 

 How Vitamin C Can Improve Your Skin

Vitamin C has wonderful benefits for our skin. Its antioxidant-rich properties protect the skin from free radical damage and environmental aggressors, making it a fantastic ingredient for youthful and radiant skin. It is also a popular choice due to its collagen-boosting effects. This not only wards off signs of premature ageing, but  causes the skin to retain moisture more efficiently, leaving skin hydrated and plump. What's more, Vitamin C is able to inhibit melanin production, a known cause of skin discoloration. Topical use can lead to a more even skin tone and can prevent dark spots and hyperpigmentation forming. 

Why Serum Is the Way Forward

While you can get a good source of vitamin C through foods, juices and supplements, your skin will only get a very small fraction of this. So, to get the most out of vitamin C’s skin benefits, a skin-care product is the way forward. We recommend using a serum over creams and toners. This has been proved to be the most effective way to deliver active ingredients in their most potent form. 

Choosing Your Vitamin C: Pure Vitamin C Vs MAP Vitamin C 


Pure vitamin C contains L-ascorbic and is the most potent form available. If you have oily skin, L-ascorbic can be very beneficial. However, vitamin C has an unstable chemical structure, making it very light sensitive. If you have pure vitamin C it is essential to store your bottle in a cool, dark place to keep it stabilised and unoxidised. If you notice the colour change to dark brown or cloudy, this means it has oxidised and is no longer effective. 


Due to vitamin C’s unstable structure, many derivatives have been made more stable and less sensitive to external factors such as light. MAP vitamin C is one of the most known vitamin C derivatives and is quickly becoming a popular alternative in skincare products due to its gentle formula and hydrating effect on the skin. 

Náu’s MAP vitamin C serum is light in texture and packed with maximum MAP vitamin C and burdock root extract. Part of the bio-smart range, this serum is gentle on the skin and highly hydrating, making it an excellent option for dry or sensitive skin. 

How to Incorporate Vitamin C Into Your Skin Routine 


Use the serum as the next step after cleanser and toner. Massage 1 pipette of the vitamin C evenly on the face, neck and chest. Wait to absorb, then follow with your moisturiser. 


When introducing a new ingredient into your skincare routine, it is essential to take the gradual approach. Start by applying vitamin C just 3 times a week and, if necessary, build up. 

Due to vitamin C’s antioxidant qualities, Vitamin C serum should be applied in the morning to protect your skin from environmental damage throughout the day. For best protection, combine vitamin C with SPF 50.


Vitamin C can be paired with other antioxidants to provide increased protection to free radical damage. A great combination being Vitamin C and Vitamin E. Here are some náu products that are rich in Vitamin E and make the perfect compliment to your Vitamin C morning routine: